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Home > News > Ramon Tejada: Decolonizing Design

Ramon Tejada: Decolonizing Design

News | February 13, 2024
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Bennington College decolonization design diversity graphic design inclusivity Otis College Pratt Institute Rhode Island School of Design
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Ramon Tejada standing in front of a wall displaying his typography designs.

Born in the Dominican Republic, graphic designer and professor Ramon Tejada draws on Latin American decolonial literary studies in his practice. “When I think about decolonizing, I think also about expanding,” he says. “I think of that idea that there’s multiple ways of seeing everything,” he says. 

It is the multiplicity of meaning and storytelling that is most compelling to him about design. “I think about it now in a more nuanced way,” he says, explaining that posters, books, and websites are all structures for narratives about people, communities, and their needs.  “I can make things that make space for telling stories,” he says. “A lot of the stories that I’m interested in telling are coming from BIPOC people,” he says, “people who have immigrated into this country.” 

Ramon Tejada sitting in front of a large window reading a newspaper.

As an associate professor at the Rhode Island School of Design, Tejada challenges his students to question design ideals and their origins as a means of examining bias and democratizing design, while encouraging them to experiment, expand on their work, and to try things that may not work. “I think the best teachers are the sort that encourage you to try things and to fail,” he says. “When you fail—in a really beautiful way—that teaches you so much.”

Influential Inspirations

Tejada and his family moved to the United States when he was a child, first coming to New York, living in the Washington Heights neighborhood.  When Tejada was entering high school, the family moved to Atlantic City, New Jersey, where his parents could pursue work. His parents emphasized the importance of education, encouraging him to complete high school and college—things that they themselves hadn’t had access to. Tejada’s first work in design came working on the school newspaper and yearbook in high school and in college, playing with layouts, text, and the graphic arrangement of news, stories, and art for his peers. 

Ramon Tejada smiling as he stands outside and talks with two of his colleagues.

He cites the 2016 election as a turning point in his personal and professional politics, He recalls going to teach at the Pratt Institute the day after the election—feeling devastated, but compelled to create change. “For a lot of people of color, we felt a certain action that had been exercised physically on us or intellectually,” he says. “I had to think about teaching, making, doing everything totally different.” 

Ramon Tejada sitting at a desk with the window frame casting a shadow on the wall behind him.
Ramon Tejada works alongside his students and colleagues at low light.
Ramon Tejada pasting prints of his typography up on a wall.
Ramon Tejada works at a table with three of his students.
Ramon Tejada supervises a student as they work on a laptop.
Ramon Tejada poses for a photo outdoors alongside three of his colleagues.
  • Ramon Tejada sitting at a desk with the window frame casting a shadow on the wall behind him.
  • Ramon Tejada works alongside his students and colleagues at low light.
  • Ramon Tejada pasting prints of his typography up on a wall.
  • Ramon Tejada works at a table with three of his students.
  • Ramon Tejada supervises a student as they work on a laptop.
  • Ramon Tejada poses for a photo outdoors alongside three of his colleagues.

In his practice, Tejada draws inspiration from activists and intellectual luminaries Gloria Anzaldua, James Baldwin, and Adrienne Maree Brown: These figures have shaped his perspective on the power of citizens to build a better America, and on role of individuals to enact change in their communities through meaningful work.

Making Work: Making Meaning

As a graphic designer, Tejada reflects, “We have the privilege of making things.” He enjoys the challenge of working collaboratively to create products that reflect the needs of clients and their communities. “You have to be really generous,” he says, thinking about the meaning of the work, and incorporating multiple perspectives to create something that is successful and meets the needs of users.

Ramon Tejada smiles alongside three of his students as they work at a large table.

Tejada has been actively involved with the Institute for Studies on Latin American Art (ISLAA) in New York City, a group centered on expanding scholarship, public engagement, and the international visibility of art from Latin America. He has written articles for their website centering on explorations of their archives, and  he works with the Institute on their Graphic Design Fellowship—encouraging the next  generation of Latin American designers.

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Bennington College decolonization design diversity graphic design inclusivity Otis College Pratt Institute Rhode Island School of Design
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